Associate Brand Manager


  • 1. Responsible for supporting the delivery of brand
    growth by implementing brand strategies and
    initiatives both online & offline.
  • Business planning which includes development of
    marketing programs aligned with the overall business.
  • Carries out consumer immersion and other relevant consumer insights exercises.
  • Responsible for monitoring business performance and
    generating actions to improve brand preference and
  • End-to-end project management of assigned brand/
    product projects from identifying opportunities, to the
    brief, to campaign planning and execution to post
    evaluation; ensuring timely roll out.
  • Collaborates with Marketing Services and Trade
    Market on new launches and market opportunities.
  • Prepares marketing forecast based on Marketing calendar.
  • Works with suppliers and creative agencies for the
    briefs and execution details together with internal
    cross-functional teams.
  • Monitors competitive pricing and product performance.

Education and Experience

  • Bachelor’s degree holder in Sales, Marketing, Business course.
  • At least three years of experience in brand/product marketing; experience in FMCG/ food
    brand is a plus.
  • Exposure in new product development and launch.

Skills and Competencies

  • Strong business mindset and analytical power.
  • Proven ability to demonstrate data-driven decision making, and forecasting experience required.
  • Passion to grow with strong time management skill.
  • Excellent project management skills; ability to effectively manage multiple projects.
  • Creative and results-oriented.
  • Good written and verbal communications skills.
Work Set-up: Work-from-home
Work Specification: Full-time
Work Location: Makati
Salary Range: Salary Negotiable

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