Responsibilities and Duties:

• Execute marketing operations activities, including:
  • Generating and managing segmentation using audience builder
  • Conducting email testing in content builder
  • Configuring email builds
  • Conducting audits
• Configure and execute multi-channel, multi-touch campaigns
• Build and report on emails/messages
• Conduct audits of campaigns and manage any issues that arise
• Review marketing campaign requests from clients and provide execution recommendations
• Identify and collaborate with the team lead to implement potential new functionalities or process improvements that align with client needs and enhance efficiency
• Provide support for Salesforce Marketing Cloud (SFMC) and other Salesforce products

Qualifications:

• 1 to 2 years of experience managing Salesforce or similar products such as ServiceNow, HubSpot, Zendesk, JIRA Service Desk, CRM, or Zoho
• 1 to 2 years of experience managing email marketing campaigns
• Excellent written and oral communication skills
• Strong analytical, conceptual, critical thinking, and problem-solving abilities
• Must be open to working on a flexible schedule.