Job Description:
The ideal candidate should possess an innovative mindset, preferably experience in the gaming sector, particularly online gaming, and demonstrate the ability to lead and grow a marketing department. This role is primarily focused on increasing player count and GGR.
Oversee marketing, including:

• Monitors marketing performance across multiple channels, such as Facebook, Google, Network, and ASO (App Store Optimization).
• Responsible for Brand Positioning, Product Marketing, Partnership and Community Engagement, including social media and influencer activity.
• Develop creative services for producing well-fitting and high-performance creatives.
• Collaborate with the management to establish high-level marketing strategies and objectives that drive profit and align with business goals.
• Define the overall marketing strategy to stay ahead with competitors in functional expertise, tracking, and marketing systems.
• Develop and refine marketing strategies for each of client’s game title, focusing on product positioning, pillars, campaign roadmap, and channel to increase ROI.

Requirements:
• More than 7 years of experience as Marketing Director in iGaming Industry.
• Bachelor’s/Master’s degree in Marketing, Business, Computer Science, Mathematics, or Statistics.
• Expertise in Strategic Leadership and day-to-day operation roles within a dynamic marketing function.
• Outstanding analytical skills and excellent both written and verbal communication.
• In depth experience in Brand Strategy and Marketing activities, including familiarity with SEO/SEM and other digital marketing tools.
• A diplomatic and professional approach, capable of gathering and sharing information energetically and inclusively, while effectively handling challenging situations.

•Able to speak English and Chinese is a MUST.